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Learn how to make the perfect promo video

You’ve most likely heard of the word promo video thrown around a lot most of the time, in the setting of an online commercial surrounding a product that you are about to launch or an upcoming event. But what exactly is a promotional video, and how do you create a good one? A promo video is usually used to promote a particular marketing event, initiative or sale. 

Most promo videos are usually comparable in style, and they typically appear engaging to grab viewers’ attention. Thus, do you want to learn how to make a promotional video for your company? Let’s get started; you can make a fantastic promo video by inserting up to eleven video clips, nineteen text lines, and a logo image with the above video template.

Promo videos are a perfect marketing strategy for attracting new customers by building awareness online for upcoming promotions and events. If viewers are unique to your business, a short promo video of at least one minute and eleven seconds can grab their attention and introduce them to your brand. A promo video serves prospective clients and engages your current customers by persuading them to continue doing business with your brand. 

Here’s why you need to use a promotional video for your company

Are you wondering why you need a promo video? Whether you own a startup or an established business, having a promo video is essential to the growth of your business. At times, all a prospective client needs that extra push to try out your product or service. Creating a promo video for your events or products helps increase your brand visibility since people like watching videos from brands they follow. 

Using a promo video to convey information is a fun and effective way to grab your viewers’ attention and leave a lasting impression. Have you ever wondered why well-established businesses still promote their products and services? Advertisements usually attract new customers, and as a result, businesses generate more revenue. 

There are several ways of creating an outstanding promo video; all you need to do is follow some basic steps. Below, we give you some of the steps to follow:

• Make sure you prepare your script.

• Have a storyline.

• Upload your video clips into the template.

• Start editing your video.

• Play a free preview.

• Download, save and share.

Tips and tricks of making a good promo video

A promotion video may seem like a simple thing to create; however, there are a few things that you need to have in mind for you to create a masterpiece. When creating your video, ensure to use cool transitions and effects as well as eye-catching titles. The fantastic thing about this video template is that it provides a music library of copyright-free songs that you can add to your video to make it more appealing. 

Another critical thing to keep in mind when creating your video is to include every detail. For example, if you’re promoting an event, ensure your video has all the event details, such as the location or date and time. You also need to ensure that you’re downloading your video in different formats and sizes for sharing on your social media platforms. 


Whether you’re a promoter or a digital marketer, having a unique promotional video can set you ahead of your competitors. Here at makewebvideo.com, we’ve made it easy for you to create a professional and high-quality video at an affordable price. All you need to do is log into your account on our website and begin creating your video. 

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